Company Background PHirst Park Homes is a leading real estate developer in the Philippines, specializing in affordable housing solutions for first-time homebuyers. Established as a subsidiary of Century Properties Group, Inc., the company focuses on creating vibrant, community-oriented living spaces tailored to modern Filipino families. Its brand philosophy revolves around four core pillars: Complete Homes (spacious, functional designs), Conceptive Amenities (innovative recreational facilities), Connected Essentials (proximity to essential services like schools and malls), and Convenient Buying and Selling (streamlined processes for easier transactions). The company aims to redefine urban living by offering quality homes without compromising on lifestyle, with the tagline “Dwell, Create, and Thrive.”
History and Growth Launched as Century Properties’ entry into the mass housing market, PHirst Park Homes has rapidly expanded since its inception. It now operates 31 active projects across key regions in Luzon (e.g., Cavite, Laguna, Batangas, Quezon Province, Bulacan, Pampanga, Bataan, and Nueva Ecija) and Visayas (e.g., Bacolod City in Negros Occidental). The company has built a reputation for delivering high-quality, affordable developments that prioritize family needs and community building.
Key Offerings PHirst specializes in house-and-lot packages, ranging from compact starter homes to larger family residences, with prices starting from accessible entry points for middle-income buyers. Developments feature modern amenities like parks, clubhouses, and green spaces, all located in prime, growing areas with strong connectivity. Popular models include various layouts with customizable options, emphasizing durability, energy efficiency, and aesthetic appeal.
Financials and Operations Headquartered at the 3F Pacific Star Low-Rise Building, Sen. Gil Puyat Ave. cor. Makati Ave., Makati City, Philippines, PHirst employs approximately 1,088 people and generates annual revenue of around $33.9 million.
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